August Podcast Roundup: The New News

Let’s face it—traditional news can feel a bit...exhausting. Between endless media-trained panels and the same headlines on repeat, it’s no wonder folks are tuning out. But here’s the good news: News podcasts are stepping up in a big way. They’re fresh, thoughtful, and way more authentic. With on-demand access to smart, passionate voices—from journalists and thought leaders to everyday changemakers—these podcasts bring the stories that matter to life. So, if you’re looking for a safe, credible space to connect with engaged listeners, try aligning your brand with SiriusXM Media’s trusted news podcasts—where human curation meets meaningful impact.

Less Noise. More Psaki.

The Briefing with Jen Psaki cuts through the political noise and delivers sharp, smart, and unfiltered insights on the week’s most pressing cultural topics. Hosted by Jen Psaki—former White House press secretary and current MSNBC host—the show brings her signature wit and insider access to an audience that craves substance over spin. Whether unpacking election drama, breaking down policy shifts, or exploring lesser known stories, Psaki offers the context and candor today’s listeners demand. With her deep roots in journalism and politics, Psaki brings credibility and clarity to millions—proving she’s an essential voice in a time defined by media skepticism and screen fatigue.

Sunday Hits Different

Hosted by Kristen Welker, the first Black woman (and only the second woman ever to moderate the iconic Sunday program), Meet the Press is THE show Americans tune in for facts, not fluff—prime real estate for brands that want to be part of the convo, not just background noise. Each episode offers timely interviews with top policymakers, presidential candidates, thought leaders, and power players from both sides of the coin. It's one of the longest-running shows in NBC history for a reason—cutting through the chaos with real depth, context, and balance.

Wake Up Informed & Entertained

The TODAY podcast brings America’s favorite morning show to your ears—anytime, anywhere. Featuring the top stories, feel-good moments, and can't-miss conversations, this daily podcast delivers the perfect mix of news, culture, and heart. From headlines that matter, to a celebrity interview that sparks conversation, or a story that just makes you smile, TODAY keeps listeners connected to what’s happening in the world around us—and how it impacts their everyday lives. With a legacy built on trust, TODAY resonates across generations—making it a high-impact environment where your brand message lands with confidence.

The Early Bird Special

Start each day with a cup of Morning Joe, featuring MSNBC’s top reporters Joe Scarborough, Mika Brzezinski, and Willie Geist. It’s the ultimate pick-me-up for your brand strategy, granting a unique opportunity to tap into an audience of highly-educated baby boomers. Not to mention, the hosts' passion for politics shines through in every well-informed discussion with Washington insiders, newsmakers, and cultural influencers. With daily episodes that air like clockwork, advertisers can be a companion to the 71% of news podcast listeners that have a routine of listening to or watching the same shows each week.

The Tea from D.C

Deadline: White House isn’t just about what’s happening in Washington—it’s about why it matters to you. On every episode, Nicolle Wallace, a former White-House-communications-chief-turned-trusted-MSNBC-anchor,  brings an insider perspective with outsider honesty—along with smart, unfiltered conversations with journalists, strategists, historians, and change-makers. It’s sharp, human, and always grounded in what’s real—making it a must-listen for news-savvy audiences who want more than clickbait headlines, as 60% of political podcast listeners say podcasts allow them to access reliable and factual information.

Interested in advertising on one of these shows? Chat with us today.