Advertise on SiriusXM

SiriusXM is known for premium, gotta-have-it original content that audiences can't get anywhere else. From huge names in legacy entertainment (Howard Stern), to pop culture icons (Andy Cohen), to music legends (Kelly Clarkson and John Mayer), to side-splitting comedians (Kevin Hart), brands have access to some of the biggest names in culture today.

71% of SiriusXM listeners tune in almost exclusively while in their vehicles and spend 68% of that driving time with us. Not to mention, there's a 77% correlation between listeners hearing an ad on SiriusXM and making a purchase—10% more than AM/FM radio.

You can boost the reach of your campaign with SiriusXM. Our in-vehicle, high-value audiences can't be easily found in other audio formats. 63% aren't hanging around the AM/FM dial, 74% can't be reached by streaming audio, and 84% can't be found on podcasts.

Your voice rings louder in a less crowded space. SiriusXM offers 50% fewer ads than terrestrial radio, allowing advertisers a higher share of voice. Plus, no spoiler here, fewer ads means they won't flip the channel so quickly.

Our best-in-class targeting allows you to select for listeners based on interest, location, and more variables to make sure your ad reaches the listeners you want.

We have a number of solutions that can support any number of KPIs and help you achieve success across upper-, mid-, and lower-funnel metrics.

Our pre-packaged or custom solutions can accommodate any timeline—from one to two day turnarounds to full campaign executions. No creative? No problem. Our in-house creative studio, Studio Resonate, will create a spot for you.

Our solutions are built with advertisers of all sizes in mind and can fit any budget. So, we can help build your dream campaign without breaking the bank.

Reach out to one of our audio experts and they’ll help you get up and running.

SiriusXM offers 72 ad-supported channels from sports to news to comedy and talk & entertainment. Some of our top stations include: Howard Stern, Urban View, Mad Dog Sports Radio, NFL radio, SiriusXM Stars, Radio Andy, and many more.

Digital audio offers shorter ad breaks, incentive-based ad formats, and ads that are more likely to be relevant to listeners (thanks to advanced targeting options). And that means higher SOV for advertisers, giving brands better opportunities to connect with consumers and inspire action. In fact, digital audio ads have a 49% better impact on lasting memory than AM/FM ads.

Ad pricing for a SiriusXM Media campaign varies based on where you're planning to run your campaign. We work with advertisers of all sizes, budgets, and objectives to help them meet their campaign goals—and we can help you reach yours too.

Yes! We can help you target for or against a variety of variables to ensure your message reaches the right listener.

SiriusXM can measure ad effectiveness in a number of ways. For upper-funnel performance insights across SiriusXM satellite campaigns, we partner with Veritonic to measure creative impact and brand lift. In the mid-funnel, we work with ArtsAI and LeadsRX to track attribution. So, wherever your ad is placed, we'll have a way to measure its performance.

You can definitely use your existing creative.

Small businesses can absolutely advertise on SiriusXM. We work with businesses of all sizes to help them achieve their goals.

SiriusXM’s audience is 51% female and 49% male with an average age of 54 and average HHI of $102,000. And, over 71% of SiriusXM listeners have attended college or hold advanced degrees.

You can! We have 72 ad-supported channels across sports, news, comedy, and talk & entertainment.